Our goal is student success. The outcome is institutional success.
When professionals learn from peers at other institutions and share Canadian-made solutions across silos, organizational goals can be achieved and students benefit as a result.
SEMM Forum provides an opportunity for everyone on campus to have a positive and sustainable impact on the institutional outcomes that support student success.
Register NowWe invite you to submit a session proposal and share your unique perspectives, insights, and successes with us at the 2023 in-Person SEMM Forum Conference.
Curious about what we're looking for in a proposal?
Relevance, Replicability and “Freshness”
We want you to submit proposals that will allow you to show others how to do what you did, so it might benefit their institution. Offering your perspective and insights on topics that are relevant to leaders in SEM such as:
Clear Learning Outcomes
Be as specific as you can about what you want your presentation to “produce” and how you will make this happen. Conference participants want knowledge and skills to take back to their home campuses and apply immediately.
Metrics or Measurements
What measures of success did you apply to this initiative, program, or innovation? How did you use metrics to evaluate the success of your goals for this project, and what did you learn from this process? (Pro Tip: It can also be helpful to identify unexpected outcomes - not just the goals you made at the start of the process.)
Compelling & Engaging
Give your presentation a title and description that will inform and attract the right audience to your session and seek opportunities to engage participants with interesting examples or case studies and opportunities to address their specific questions.
The SEMM Forum is for anyone involved in attracting, recruiting, or engaging students in their post-secondary experience in Canada. This includes strategic enrolment leaders, marketers, recruiters, registrars, senior administration, deans, student services and other professionals. Each concurrent timeslot will have multiple workshops or roundtables to ensure that every hour will include relevant learning opportunities for all delegates in areas that include: SEM, recruitment, PSE marketing, student success, and international.
Here are some of the job titles of those that attended recent SEMM Forums:
See what past attendees say about the SEMM Forum.
"The conference was such a valuable experience, as attending allowed me to give myself permission to put away other work and focus on the key topics at hand. Although the ability to network, research and analyze enrolment management content is always available to us, conferences with colleagues offer a unique opportunity to sink into the information and networks both organically and with attention. I found it helpful to learn how others were putting the sessions into context for their specific institutions and to get a sense of where we all were, along the SEMM path, in relation to one another. I took many notes, had aha moments, ate well and made new friends! Thanks to the hosts and presenters!"
Holly MacDonald
CRM-Advise Retention Specialist, Cape Breton University
"I have been a repeat attendee of the annual SEMM Forum Conference. The 2022 event, like all previous forums attended, provided timely strategic enrolment insights, advice, and recommendations, regardless of the size or type of post-secondary institution attending. Every year the opportunities and challenges in student recruitment and enrollment shift, and every year the SEMM Forum has effectively captured and addressed these constant changes. The speakers and presentations were top quality, and the networking opportunities for post-secondary strategic enrolment and marketing professionals are second-to-none."
Gord Hunchak
Vice President University Relations, First Nations University of Canada
"This was my first SEMM Forum and I was thoroughly impressed by the quality of the sessions and the opportunity to connect with and learn from colleagues across the country. It was a fulfilling experience to hear what challenges we were all facing and to put our heads together to discuss creative solutions. I returned to my institution with a lot to share."
Blessie Mathew
Director, Career Centre and Experiential Learning, University of Alberta
"The 2022 SEMM Forum was an excellent opportunity to learn about higher education enrolment strategies, tactics, issues and opportunities, and to network with recruitment, advancement and marcomm professionals from institutions across Canada."
Sharon Aschaiek
Principal, Higher Ed Communications
"SEMM Forum is a great way to bring brilliant minds together to tackle challenges that we all experience and bring awareness to how we can better support our students and institutions. I always come away with new ideas and ways to do my job better."
Michelle Dittmer
President & Co-Founder, Canadian Gap Year Association
"Every presentation I attended was well prepared, delivered professionally and had clear takeaways. It doesn't matter if you have been in the field for less than two years or 15 years. You will leave with knowledge you can start applying now."
Chanelle Landriault
Recruitment Manager, Le Collège Boréal
"As an Associate Vice Provost, Strategic Enrolment Management, at one of Canada's medical doctoral universities, I appreciate the opportunity to connect with a variety of individuals (senior leaders through to those new to the field) to discuss emerging topics, trends, and best practices. I have not attended in a few years, and it reminded me that our environmental and cultural contexts are continuously changing and it is important to keep engaged."
Alison Pickrell
Assistant Vice Provost, SEM, University of Saskatchewan
"As someone who is new to the field of recruitment, the SEMM forum provides not only "point in time" information, but credible and informed speakers to deliver it. Content, format, collaboration, expert delivery and support all combine to provide a Canadian event with great perspective."
Georgine Van de Mosselaer
Director of Advancement, Booth University College
"The SEMM Forum is one of Canada's best opportunities to grow a deep understanding of enrolment management and marketing. The program is top-notch and so are the attendees; rarely do I see this type of high quality interaction between presenters and participants."
JP Rains
Director, Digital Strategy & Communications, Laurentian University
"The information presented was relevant to a wide range of post-secondary administrators. This is extremely important as communication between all levels of administration such as recruitment, marketing, student services, admissions and all other facets is needed in recruitment, retention and graduation initiatives."
Lorretta Neebar
Registrar & Director of Enrolment Management, University of Toronto Mississauga
"The SEMM Forum offers an insightful and engaging look at leading research and activity taking place across the higher-education landscape in Canada. It is a high-value learning opportunity for SEM professionals!"
Mark Kolanko
Associate Registrar, Enrolment, St. Francis Xavier University
"I have worked in higher education communications for seven years but I just recently started a role focused on strategic recruitment communications. SEMM Forum was an incredibly timely and valuable introduction to a side of the student life cycle that is largely unfamiliar to me. I have some building blocks for success as I enter into this next chapter of my career. Thank you!"
Allie Downing
Senior Communications Strategist, Recruitment & Admissions Enrolment Services, Wilfrid Laurier University
(2023 Feature Presenters to be announced)
President,
George Brown College
Director, Indigenous Student Recruitment,
Simon Fraser University
Higher Education Strategist,
Eduvation
Director, Career Centre and Experiential Learning,
University of Alberta
Olympian,
Believe Initiative
(2023 Speakers to be announced)
Regional Development Manager,
Pearson PTE
Assistant Registrar, Marketing and Communications,
University of Guelph
Senior SEM Consultant ,
Academica Group
Digital Marketing Lead,
The Michener Institute of Education at UHN
Senior Manager of Research,
Toronto District School Board
Associate Vice President, Enrolment Management,
University of Windsor
Chief Strategy and Operating Officer ,
Motimatic
Enrolment Advisor,
Trent University
Associate Registrar,
The Michener Institute of Education at UHN
Assistant Manager, International Digital Marketing and Communications,
University of Guelph
Senior Director, Partner Relations,
ApplyBoard
Director, Policy, Research and Partnerships,
Higher Education Quality Council of Ontario
Director, Community Engagement,
Brainstorm Strategy Group Inc.
Dean of Enrollment,
Glasgow Caledonian New York College
Executive Director, Online Program Experience,
Anthology
Associate Professor, Faculty of Liberal Arts,
Wilfrid Laurier University
Associate Director, Accelerated MBA, Recruitment and Admissions,
Ivey School of Business, Western University
Program Manager, Student Success Initiatives,
York University
Chief Marketing and Strategy Officer,
Unibuddy
Manager of Access and Inclusion, Undergraduate Admission and Recruitment,
Queen's University
Adjunct Professor, Faculty of Education,
York University
Recruitment Officer, Campus Visitors and Community Outreach,
Brock University
Strategic Enrolment Management Lead, Faculty of Arts and Science,
Queen's University
Strategic Partnerships Manager,
ApplyBoard
Olympian,
Believe Initiative
Recruitment Representative, Undergraduate Admission and Recruitment,
Queen’s University
Lead Researcher and Writer,
OCAS
Director, Social Innovation and Student Success,
Georgian College
Content Specialist,
York University
AI Architect,
York University
November 7-9, 2023
Toronto, ON
Register before June 16
Register before July 28
Register before Sept 29
Register before Nov 7
Bring your whole team! Learn together and benefit from group discounts.
Groups must register together; registrations may be transferred among colleagues at any time.
Groups must register together; registrations may be transferred among colleagues at any time.
Are you involved in attracting, recruiting, or engaging students in their post-secondary experience in Canada? If the answer to this question is yes, then the SEMM Forum is right for you. This includes strategic enrolment leaders, marketers, recruiters, registrars, senior administration, deans, student services and other professionals. Check out the “Who Should Attend?” section here.
The SEMM Forum Conference will be hosted at the beautiful Marriott Downtown at Toronto Eaton Centre Hotel.
We have secured a very special conference rate of $309. Space is limited so book your room early – and now later than October 9th, 2023. You can reserve your accommodations directly online here or by calling Marriott Reservations at 1 (800) 321-2211 or (416) 924-0611 and reference the Group Name “2023 SEMM Forum”.
Whether you’re arriving by public transit, car, taxi, rideshare, plane or train, Toronto streets and our main highways are busy, so plan accordingly – we don’t want you to miss a moment of it!
We’re Canadian, eh? SEM is very different in other countries. We believe that when professionals learn from peers at other institutions who have similar goals, students, systems and constraints and share Canadian-made solutions across silos, organizational goals can be achieved and students benefit as a result. The SEMM Forum provides an opportunity for everyone on campus to have a positive and sustainable impact on the institutional outcomes that support student success.
The conference is entirely in person. You can be confident knowing that the conference team is taking all public health measures very seriously and we will follow and request that our delegates follow guidelines at all times.
If you're interested in sponsoring the 2023 In-Person SEMM Forum Conference, please contact Jennifer Powell,
via jennifer@brainstorm.ca to learn about available opportunities.