Optimize Your Enrolment and
Drive Student Success

SEMM is complex; LinkedIn is not.

LinkedIn advertising is your one stop shop to build your institution's brand, reach the applicants you need, fill your programs, and measure the results of your investment.

With 90% of higher ed graduates, 120k schools, and 64m students and recent grads on LinkedIn, we've got insights to share - especially on Gen Z, our fastest-growing group!

Among many other insights, our proprietary research reveals that 72% of Gen Z'ers shortlist 3 or fewer institutions early on, and 93% stick to their shortlist when choosing.

Join us for this leading-edge session to learn how the best schools across North America are leveraging LinkedIn to get in front of Gen Z, find high-quality applicants, and fill the seats you need to fill.

Learning Outcomes

• SEMM is complex but LinkedIn offers a 1-stop shop for SEMM, from brand building, to creating new program support, and acquiring high-quality students for existing programs
• How Gen Z uses LinkedIn differently than previous generations, and why you should care
• In-depth examples of how leading-edge institutions are leveraging LinkedIn advertising to achieve a variety of goals